Food packaging for your takeaway and delivery service
Never before has food packaging for takeout and delivery played such a key role for food service operations. What the pandemic has taught us is that all our customers can-and must-reinvent themselves. The second and current lockdown dictates new strategies: takeout and delivery services, effective digital communication, multiple social channels where we can manage orders, immediate responses to customers. And, last but not least, curated food packaging that is environmentally sustainable (because while Covid-19 rages, we cannot afford to pollute like an oil tanker) and practical. First, we need to think about it, food packaging. Here then are the guidelines we have come up with for a take-away and delivery service that will make you and your customers happy.
How to organize food packaging for your takeaway and delivery service
It may be that for food delivery and takeout service you had to rethink the menu or the plating. Serving meals inside takeout boxes is not the same as serving in ceramic plates. There’s good news that you’re spoiled for choice among dedicated takeout items: square boxes, rectangular boxes, round bowls, clear, white or havana cardboard. Take a look at our site before you think about your dishes.
If you haven’t already, you need to review the menu: if the portions remain the same, the dishes need to be less elaborate to ensure fresh ingredients and zero waste at all times. Better to have few offerings but top quality. In a situation of uncertainty like this it must become your mantra. A smart idea might be to differentiate the lunch menu from the dinner menu, to be better organized with shopping and preparations in the kitchen.
Thinking about a weekly promotion or a unique and different dish of the day for each day of the week is an effective strategy that many restaurants already implement. The idea of dividing the menu into sections, so as to focus everything on certain dishes, can also be successful: for example, by including a “best of” section or “freshies of the day,” or even “best of the season.” Providing also for a change of raw materials according to the season (assumption every 3 months) is one of the best choices, because it allows a better management of ingredients without the need to have too much frozen stock.
How to choose food packaging for your takeaway and delivery service
Once the menu is established, you need to think about what is the best container to get to the customer. Why is it so important to choose food packaging carefully ?
Because it is your business card, going directly into customers’ homes. Because it represents the care with which you carry out a service, it shows the attention you put into the details. With thoughtful food packaging, you give the customer the experience they would have if they came to your establishment. Food packaging reflects your philosophy. Now more than ever, given the situation we are experiencing.
There are food service businesses that choose hamburger boxes as take-out boxes, regardless of the contents. This is an example of improvised food packaging, which denotes lack of care (and the customer instantly notices). You may decide to use havana cardboard boxes with box closures for your hot entrees, opt for bowls with transparent lids for your salads, completely transparent cups and bowls for drinks and desserts, because you may want to go all out for color and eye appeal. The important thing is that you choose products that look like your business, that reflect its style and aesthetics.
As far as durability and practicality are concerned, you can rest assured: among our items you can find compostable,microwavable, heat-resistant and low freezer temperature-resistant products. You can choose from antiunto papers and bowls with airtight lids for soups and hot first courses, hyper-resistant shopping bags and pizza boxes of all shapes and sizes. There’s also room for take-away hot drinks and beverages, thanks to several sets of compostable cups, and all the appropriate accessories: biodegradable straws, wooden cutlery, eco napkins, and cup holders.
Then how effective and strategic customization of food packaging is we have talked about here. Suffice it to say that a shopper or bowl with your business logo will never go unnoticed. And if you still have doubts, imagine you are a customer: between a food packaging and a customized one, what would you choose?
